How to get prospects to show up to meetings
A booking is an intention; a confirmation is a commitment — and people keep commitments they've actively made. That's the lever.
The day before, send a note that asks a simple yes/no: "still good for tomorrow?" When they reply "yes," they've re-committed, and show rates jump. When they reply "can we move it?", you've saved the meeting instead of losing it. Either way you win — the only bad outcome is silence, which a good reminder prevents.
Rather than remember to do this every time, CalConfirm sends the reminder automatically — for any meeting on your Google Calendar, a personal note goes to your guests 24 hours ahead, from your own Gmail. So every prospect gets that small commitment prompt, automatically.